A website built for a smaller catalog of higher-value, lower-volume lots
An exotic and specialty vehicle auction website has to work with a small number of high-value lots rather than a large run list, which means each vehicle page needs to carry far more depth than a standard wholesale listing does.
Built for exotic and specialty vehicle auction houses, not a generic auction template
If your house runs exotic and specialty vehicle auction houses, the site is built around the terms, timelines and registration rules specific to that format, rather than a listing template built for a different sale type entirely.

Four problems specific to exotic and specialty vehicle auction houses
A small catalog looks thin on a template built for a hundred-vehicle run list, undercutting the perceived value of each lot.
There is no space for the depth a specialty buyer expects: build details, prior ownership, service history and modification records.
Private treaty or by-appointment sales, common for specialty inventory, have no page format distinct from a scheduled auction lot.
Consignor outreach for specialty vehicles has no dedicated page separate from general consignment inquiries.
The pages built for exotic and specialty vehicle auction houses
- 1Home
- 2Current catalog
- 3One in-depth page per vehicle
- 4Private treaty and by-appointment sales
- 5Consign a specialty vehicle
- 6Past sale results archive
- 7Specialty categories index
- 8Contact
Specialty consignment inquiry form
Collects build details, history and photos from a prospective consignor of a higher-value vehicle, routed into your CRM for specialist review.
How does the AI Engine help exotic & specialty sales?
Handles viewing enquiries, registration and deposit questions, and hands every specification or value question to your specialists.
- AI receptionist for calls your team cannot take. Answers routine calls about sale times, registration requirements and lane information at any hour, and hands anything vehicle-specific to a person. Every conversation is available in a call-analysis PDF.
- AI chat widget on the site. A chat on every page that answers the same routine questions in writing and takes enquiry details for your team.
- AI answers on SMS, Messenger and Instagram. The same assistant replies to text messages, Facebook Messenger and Instagram DMs, and routes buyer registrations to your team.
- A2P 10DLC SMS registration handled. We file the carrier registration business text messaging needs in the US. Carrier fees are passed through at cost.
On Condition Report and Full Consignment.
What content gets published for you?
Articles on the specialty segments you sell, and on Full Consignment social posts and reels that give each lot its own spotlight.
Run List: 2 articles a week. Condition Report: 2 articles a week. Full Consignment: 3 articles a week.
What exotic & specialty houses report
A lot of our vehicle auction registration interest arrives after we close; the site finally accepts that. People leave the relevant details and see plainly when to expect a reply. The morning inbox is a work list now, not a puzzle.
We approved the new vehicle auction registration form only after trying hard to break it. The messages name the problem, and correcting a field no longer clears the rest. Abandoned half-completed submissions have become rare.
Our follow-ups on vehicle auction registration used to arrive disguised as brand-new inquiries. The two message types arrive under different subjects, so the sorting is done for us. We answer the question now instead of playing archivist first.
What happens after you order?
- Order
You pay the first month
That starts the plan and books your build. No build fee is charged at this point.
- Call
One onboarding call
About 30 minutes on your lanes, sale formats, run list, domain and CRM. You leave with a launch date.
- Supply
You send what you already have
A recent run list, one condition report, lot photos, sale terms and fees. One person on your side approves pages.
- Build
We build and you review
Every page, registration, hosting, redirects and the compliance pages, with your notes gathered in the client portal.
- Launch
You approve, it goes live
Live in 7 to 15 days depending on plan. The build fee is invoiced only after you approve.
- Run
Weekly updates from then on
Run list changes, 5 revisions a month, articles every week, and on higher plans the AI Engine and Content Engine.
Every tier fits exotic and specialty vehicle auction houses
- Run ListThe website, fully managed, live in 7 days
- Condition ReportEverything, plus the AI Engine, live in 10 days
- Full ConsignmentEverything, plus the Content Engine, live in 15 days
Questions from exotic and specialty vehicle auction houses
Can a small catalog still look substantial on the site?
Yes, the layout is built for depth per vehicle rather than volume, so a catalog of a dozen lots reads as curated rather than sparse.
Can private treaty sales be presented differently from a scheduled auction lot?
Yes, a private treaty or by-appointment vehicle can use its own page format, separate from a lot counting down to a fixed sale date.
Do you appraise or authenticate specialty vehicles?
No, we build the page and its fields; authentication, history verification and valuation come from your specialists, not from us.
Can the site handle both auction lots and private treaty listings together?
Yes, both formats can live on the same site with distinct page types, so the catalog reflects however your house actually sells.
Can a lot page feel premium without being slow?
Yes. Large photography is served at the right size per device, and pages are held to a 90+ PageSpeed standard.
Can we require a deposit before viewing?
The site states your deposit and viewing terms and collects enquiries; payment handling stays with your existing process.
Can some lots stay private until registration?
Yes. You decide which fields are public; full detail can be kept for registered bidders you approve.
Do you verify specifications or history?
No. Specifications and history come from you or your specialists; we present them clearly.
See it built for exotic & specialty
A live walk-through, on your screen, of the site you would get.
Book a demoAlso built for: Dealer-only, Public auctions, Salvage